In his best-selling book Start With Why, Simon Sinek argues that it doesn't matter what you do or how you do it, it matters why you do what you do. And when you find your "WHY" you have found your competitive advantage. In this webinar we help you on your journey to discover your "WHY".
Following this webinar you will be able to:
- Understand the importance of finding your personal "WHY"
- Start exploring your organisation's "WHY"
- Follow a step-by-step process for finding your "WHY"
- Define your competitive advantage